Consumer labs is such a great deal when you consider the 120$ or so per year it costs vs. buying a lesser supp for 30 or 40$ per month and so on
2 Likes
In the event this is helpful, in addition to using Kachava, my pea protein is from NorCal Organic. Everything is sourced from Canada, supposedly 
Yes, I’ve bought from them before. Good product.
1 Like
It’s $69 per year, so it’s even a better deal than you thought! 
2 Likes
Another negative data point for me regarding Nutricost:
I just got an email from Amazon letting me know that (a) Nutricost has been hit with a class action lawsuit for selling products as containing 420 mg of magnesium from magnesium glycinate when that allegedly wasn’t the case and (b) Nutricost settled and I, and others who bought any of the products in question, can get in line for a fraction of what may be left after attorneys get paid (among other options).
For those interested in this, the email from Amazon directed me to https://www.cohenmag.com/.
I submitted a claim. My Amazon purchase history confirms that I bought one of these in 2021 for $18.95.
From the complaint:
However, it is impossible to fit 420 mg of magnesium derived from magnesium
glycinate in two of the sized capsules Nutricost uses; magnesium glycinate simply possesses far
too low a concentration of magnesium to do so.
Nutricost prominently displays the total magnesium glycinate contents of its
supplements (the “Magnesium Glycinate Supplements” or the “Supplements”) – purportedly 420
mg of “Magnesium Glycinate” per a serving of 2 capsules, or 210 mg per capsule – on the front and back of each product’s label.
There’s also a photo in the complaint of the “Supplement Facts” label, which indicates that 2 capsules contain “Magnesium (as magnesium glycinate) 420 mg”.
3 Likes
The thing about supplement companies is that finding a good or reliable supplement company is not enough. You have got to keep an eye on them constantly. Things change. People leave. Key executives leave. Suppliers change. Or the company gets acquired and the ball game changes completely - bean counters from accounting step in and only the name remains, the brand name you rely on, but everything behind the scenes has changed. P&G is a bean counter conglomerate above all else. Expect quiet changes and a complete unknown going forward. You are welcome to keep buying from Thorne like before, but I for one am crossing this company off my list of supplements. Perhaps I’m overly cautious, but long experience has taught me that when monetary decisions are being made by conglomerates, money is the #1 priority above all else, and if your health needs to be compromised, so be it. And I refuse to compromise with anything that I put into my body - this is not like a car, I can always get a new one, this is final. So, for me RIP Thorne. Of course, YMMV.
Thorne Enters Into Definitive Agreement To Be Acquired By Procter & Gamble
3 Likes
And Thorne was already acquired by LVMH, which P&G purchased it from.
I mean, it has been owned by L Catterton, the investment arm of Luis Vuitton Moet Hennessy, for 3 years. They fired their whole scientific team 2.5 years ago. We knew a guy that worked on their scientific team for 15 years that was cut when the new ownership came in. Thorne’s fate was sealed years ago. This was just a profit move for L Catterton. It seems to have worked. They bought it for $700M 3 years ago, and just sold for $3.8B. Cutting science and jobs increases profits, I guess…
I’m not sure if all of the acquired supplement companies can be trusted anymore. It’s always up to them to demonstrate quality.
1 Like
Well, if you go up this thread, I posted already in 2024, they were not my on regular purchase list, and only used them in a pinch, I was skeptical based on several factors, lack of transparency about their suppliers etc.
But yes, they fired their science people and it’s been a money extraction device, high prices and very poor value. I think it will only get worse as P&G are much more “squeeze out the costs” than even their previous conglomerate owners. I think you can put a fork in it - it’s done. YMMV.
1 Like
The money people have done well with Thorne.
“… Thorne, founded in 1984, went public in 2021 and was forecasting annual sales of $290 million in 2023 before the L Catterton deal took the company private. CNBC reported in April that Thorne was set to reach $650 million in sales this year.”
Thorne used to be the safe supplement brand in my mind, back in the old days (pre-2020). I recall reading that investors would buy small but “high quality” brands (ie, Doctors Best), and would then pump out cheaper versions of supplements while the brand value was still high. Big brands too I guess. Caveat emptor.
3 Likes