The New Amenity in Luxury Living: Longevity Services (WSJ)

Developers at a new New York luxury condo have leased its commercial space to a high-end longevity company that offers to lengthen the lives of its members

The newest luxury condominium amenity for wealthy New Yorkers isn’t a rooftop pool, private dining room or celebrity-chef restaurant. It is a whole-body MRI.

One High Line, the mixed-use development that emerged from one of New York real estate’s biggest blowups, has leased its five-story commercial space to Atria Health and Research Institute, a high-end longevity company. Atria offers advanced diagnostics—including MRIs, genetic screening and advanced heart imaging—to members paying roughly $20,000 to $75,000 a year.

What is changing is the rise of a technology-heavy longevity industry that combines diagnostics, interventions and continuous tracking into a new kind of premium health business. There are roughly 350 longevity clinics worldwide that package whole-body scans, genetic testing, biomarker monitoring and personalized medicine, according to Philip Newman, founder of Longevity.Technology, a research and media company.

Fewer than 20 of these have been combined with residential projects. But the model is spreading across multiple sectors, including gyms, private medical groups, telehealth companies and luxury real-estate projects.

“There is obviously money to be made in helping to keep people healthy and have longer lives,” Newman said.

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